Sales Management Advanced Diploma
Course Overview
This Sales Management course is ideally suited for individuals who want to gain a thorough understanding of the principles and practice of Sales Management. Also suited for sales executives who intend to move up the career ladder and manage a sales team. This course provides excellent career opportunities and facilitates progression to ambitious career minded sales executives. Whether you are a field sales, key account manager or ready to move into Sales management, there is something in this course for you.
The Sales Management Advanced Diploma provides a unique opportunity for you to learn and develop the key skills required to be an excellent sales manager. Only the most qualifed Sales Managers will survive the tough challenges ahead. The economic downturn will mean that the Sales profession will be under increased pressure to reach ever higher targets as well as beat the competition.
To build a successful career in Sales Management, it is essential that sales managers can achieve results but also get the best from their sales team. This course is ideally suited for individuals who want to get the best from their sales team and gain a thorough understanding of the principles and practice of Sales Management. Participants learn ways to motivate and manage the sales force, provide leadership through coaching, put together a sales strategy, and implement marketing and sales promotional plans. This course provides excellent career opportunities and facilitates progression in sales focused organisations.
Course Aims
You will acquire:
- An understanding of the principles and practice of Business & Sales Management
- Ways to manage the sales force and motivate the sales team
- Competence and confidence with implementing a promotional or marketing programme
- The skills to coach new and existing sales persons for optimal performance
- Strategies to organise the sales force through proven approaches
- Capacity to make budget forecasts and drive sales targets
- The skills needed to train, develop sales staff and key accounts
Award(s):
Advanced Diploma in Sales Management; CMI (20wks)
Level 6 Award in Business Management: FETAC National Award (10wks)
Award Body(s)
CMI & FETAC
There are 15 core subject areas to study:
- Business Management
- Internal Organisation
- External Organisation
- Management Process
- Human Resources
- Management Skills
- Managing the Salesforce
- Sales Management Skills
- Territory Management
- Sales Techniques
- Motivating & Managing Teams
- Recruitment, Selection & Salaries
- Issues in Sales Management
- Leadership & Supervision
- Sales Promotion
The fee for this programme is €1,950. The fee includes all tuition, registration, assessment and online notes.
Applicants are required to pay a minimum deposit of €300 to secure a place on the programme. The balance of fees are due on or before programme commencement. Applicants that are unemployed or work part-time may avail of a two part installment plan. Terms & Conditions apply.
Duration: 20 weeks part time, one evening per week 18.30-21.30
Start Date: Thursday 9 February 2012, 18.30-21.30
Spring Term: Feb- April 2012, May - July 2012
Exam: July 2012
Shane Mooney BA,MBA: Sales Management lecturer
Shane holds an MBA in Marketing from Dublin Institute of Technology (DIT) and is a graduate member of the Marketing Institute of Ireland. He has extensive Sales Management, Key Account Management and Project Management experience having worked in these roles for over 15 years in the financial services sector. He is a qualified financial advisor and provides Ses, Marketing and Business Consultancy Services to the SME sector. He also mentors and tutors with Co Meath VEC. Shane lectures for CMI in sales and sales management and has also lectured in project management, career information, work preparation and various marketing and business disciplines.
Michelle Flannelly: Organisational Behaviour Lecturer
Michelle Flannelly has worked for the world’s top companies and in diverse industries. Michelle now runs her own HR consultancy practice working in partnership with clients across key HR issues including; Workforce Planning, Recruitment and Selection, Performance Management, Diversity, Training, Employee Relations, Organisation Change and Restructuring. Michelle is a ‘Chartered Fellow’ of the CIPD and has extensive HR operational and consultancy expertise, of almost 20 years.
John Hoey M.S.c CIPD: Strategic Management & Business lecturer
John Hoey (M.S.c. CIPD) lectures with CMI in Business and Management and has over 20 years industry experience in financial , manufacturing and retail sectors. John specialises in knowledge management, employee development and business change and is currently Knowledge Manager for a leading Technology company in Dublin. John also speaks at seminars on the topic of Knowledge Management. He holds a Masters in Strategy from University of Strathchlyde
Ami I eligible?
Individuals with no prior experience can apply, however some sales experience is preferable. This course is open to people from any educational background and with various levels of work experience. If you are anxious about your eligibility, please contact CMI and a representative will be more than happy to assist you in making the right choice.
What do I get upon completion of the course?
Successful students will receive an Advanced Diploma in Sales Management from CMI. Upon successful completion of assignments students will receive a LEVEL 6 FETAC Component Award in Business Management. The FETAC Award is recognised under the NFQ, National Framework of Qualifications
Student can hold the initials Adv.Dip.SM after their names.
What do I do next?
Graduates of this course are eligible to do the Advanced Diploma in Marketing, PR & Advertising and Graduate Diploma in Management Studies level 8 post grad qualifications,
Graduates can pursue a wide range of careers from sales management, to key account management to working as a team leader to managers of field sales teams, telesales teams and account support personnel.
Progression Routes
' Great course and one of the best I have been on for a long time. Great value for money. I would have no hesitation in recommening this course' Declan Woods